Ladies and Gentlemen, please be seated, WHEREVER YOU ARE! The past few years have witnessed the meteoric rise of live streaming. Today ‘live streaming’, conjures up exciting global marketing campaigns… Or Apple’s Worldwide Developers Conference that you have live streamed to your mobile… Or maybe waiting to live stream the Cricket World Cup Final! [...]
We could begin this blog by establishing how the world is moving towards (and is being moved by) video. But then why state the obvious? Chances are, you yourself watch at least one video within the first hour of waking up. Cisco estimates that by 2022, the video will account for 82% of all internet [...]
Almost a quarter of a million baby boomers in the U.S are moving closer to retirement. When they retire, where will the knowledge that they have assimilated over the years go? It will leave the organization with them. A dramatic scene! A long time ago, in a galaxy far far away… Humans developed some technology [...]
Enterprise video needs a strategy from the CIO This is not about how much video we consume at home ⎼ whether to get things done or to learn or to get entertained. It is about the impact of today’s IT reality ⎼ if it’s changing at home, it’s got to change at work ⎼ [...]
Does the moral of the famous Aesop fable the fox and the stork apply in case of your digital transformation journey? We think it does. Think about the ITIL change management required for your transformation initiatives. At no point do you want your user to feel like she was tricked by the ITIL changes and therefore [...]
Changing times call for changing technology. With video set to continue its dominance in the content world, marketers want more than YouTube can offer: a way not just to broadcast their content, but also to store, manage, edit, produce, promote, and measure it. Modern video marketing platforms can help marketers blaze into the digital age — […]
